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Regulatory exposure of deceptive marketing and its impact on firm value / M. M. Tipton, S. G. Bharadwaj, D. C. Robertson

20 октября 2001 в 10:00
Regulatory exposure of deceptive marketing and its impact on firm value / M. M. Tipton, S. G. Bharadwaj, D. C. Robertson // Journal of Marketing. - 2009. - Vol. 73, Num. 6. - P. 227-243.